Strategy
USP
Equals 44.8% brand recognition in Sweden! We bring cool, sensible, and minimalistic design into the positioning of our brands from product, packaging, content, POS and throughout everything
Our products are carefully selected and designed to be affordable, reliable and trusted value-for-money IT products. This means; High functionality user-friendly designs at affordable prices.
We have long experience servicing B2B and retail markets offering extensive warranties (3 years, 5 years and lifetime for certain products) and great customer support for partners and end-users.
Our products are certified with the highest international safety standard CE and regulators such as RoHS, Reach, EMC, RED certifications.
We are consumer-driven and spot-on: Fast-moving and ready with full assortment within focus mainstream trends, and we do this with ready-to-use manuals and material for +10 European countries.
We care for the environment, for your security and wellbeing, and the world we leave behind for future generations. This is why we have initiated a the implementation of a 5-year sustainability plan.